Vol. 12 No. 2 (2024): Business & Management Studies: An International Journal
Articles

Brand and negative emotions: A bibliometric analysis of WoS articles between 1993-2023

PDF (Türkçe)
  • Özcan Özbilek
Özcan Özbilek
PhD. Student, Sakarya University, Sakarya, Türkiye
DOI: https://doi.org/10.15295/bmij.v12i2.2372

Published 2024-06-25

Keywords

  • Olumsuz Duygular, Marka, Bibliyometrik Analiz, Web of Science (WoS)
  • Negative Emotions, Brand, Bibliometric Analysis, Web of Science (WoS)

How to Cite

Özbilek, Özcan. (2024). Brand and negative emotions: A bibliometric analysis of WoS articles between 1993-2023. Business & Management Studies: An International Journal, 12(2), 356–383. https://doi.org/10.15295/bmij.v12i2.2372

Copyright (c) 2024 Özcan Özbilek

Creative Commons License

This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.

Abstract

This study focuses on a bibliometric analysis to provide a comprehensive overview of the literature on consumers' emotional responses from 1993 to 2023. The examined articles constitute a Web of Science (WoS) database collection. The research thoroughly analyses article titles, authors, keywords, abstracts, and other relevant information. Additionally, detailed examinations were conducted on the countries where the research was carried out, the journals in which it was published, and the relationships among these factors. The bibliometric analysis covering 1993 to 2023 revealed an increasing trend in research on negative emotions and brands. Notably, there has been a significant rise in studies focusing on the relationship between negative emotions and brands. Moreover, most of the most cited articles originate from the United States, indicating a limited contribution from Turkey in this field.

PDF (Türkçe)

Downloads

Download data is not yet available.

References

  1. Aria, M. & Cuccurullo, C. (2017). Bibliometrix: An R-tool for comprehensive science mapping analysis. Journal of Informetrics, 11(4): 959-975.
  2. Babin, B. J., Griffin, M., Borges, A. & Boles, J. S. (2013). "Negative emotions, value and relationships: Differences between women and men," Journal of Retailing and Consumer Services, 20(5): 471-478.
  3. Bachleda, C. & Berrada-Fathi, B. (2016). Is negative eWOM more influential than negative pWOM?. Journal of Service Theory and Practice. 26: 109-132.
  4. Bagozzi, R.P., Gopinath, M. & Nyer, P.U. (1999), The role of emotions in marketing. Journal of the Academic Marketing Science, 27: 184–206.
  5. Bao, L., Kusadokoro, M., Chitose, A. & Chen, C. (2023). Development of socially sustainable transport research: A bibliometric and visualization analysis. Travel Behaviour and Society. 30: 60-73.
  6. Baumeister, R. F., Bratslavsky, E., Finkenauer, C. & Vohs, K. D. (2001). Bad is Stronger than Good. Review of General Psychology, 5(4): 323-370.
  7. Bergkvist, L. & Bech-Larsen, T. (2010). Two studies of consequences and actionable antecedents of brand love. Journal of Brand Management. 17: 504–518.
  8. Batra, R., Ahuvia, A. & Bagozzi, R. P. (2012). Brand love. Journal of Marketing, 76(2): 1–16.
  9. Bryson, D., Atwal, G. & Hultén, P. (2013). "Towards the conceptualisation of the antecedents of extreme negative affect towards luxury brands", Qualitative Market Research, 16 (4): 393-405.
  10. Carroll, B. A. & Ahuvia, A. C. (2006). Some antecedents and outcomes of brand love. Market. Lett. 17: 79–89.
  11. Chaudhuri, A. (1997). Consumption emotion and perceived risk: a macro-analytic approach, Journal of Business Research, Elsevier, vol. June, 39(2): 81-92.
  12. Day, R.E. (2014). The data-it is me! (Les donees—c’est moi!). In beyond bibliometrics: Harnessing multidimensional indicators of scholarly impact (s.67–84); Cronin, B., Sugimoto, C.R., Eds.; The MIT Press: Cambridge, MA, USA,
  13. Fournier, S. & Alvarez, C. (2013). Relating badly to brands. Journal of Consumer Psychology, 23(2): 253–264.
  14. Haase, J., Wiedmann, K.P. & Labenz, F. (2022). Brand hate, rage, anger: Exploring the characteristics of negative consumer emotions towards brands. Journal of Business Research, 152,1-16.
  15. Han, J., Kang, H.J., Kim, M. & Kwon, G.H. (2020). Mapping the ıntellectual structure of research on surgery with mixed reality: Bibliometric Network Analysis (2000-2019). Journal of Biomedical Informatics. 109: 1-9
  16. Izard, C.E. (1977). Basic principles and methods in the psychology of emotions in: Human emotions, personality, and psychotherapy. Springer, Boston, MA.
  17. Jin, H., Lin, Z. & McLeay, F. (2020). Negative emotions, positive actions: Food safety and consumer intentions to purchase ethical food in China. Food Quality and Preference, 85, 103981.
  18. Khatoon, S. & Rehman, V. (2021). Negative emotions in consumer brand relationship: A review and future research agenda. International Journal of Consumer Studies, 45: 719– 749.
  19. Khan, M.A., Ashraf, R. & Malik, A. (2019). Do identity-based perceptions lead to brand avoidance? A cross-national investigation, Asia Pacific Journal of Marketing and Logistics, 31(4), 1095-1117.
  20. Kressmann, F., Sirgy, M., Herrmann, A., Huber, F., Huber, S. & Lee, D.J. (2006). Direct and indirect effects of self-image congruence on brand loyalty. Journal of Business Research. 59 :955-964.
  21. Laroche, M., Habibi, M.R. & Richard, M.O. (2013). To be or not to be in social media: How brand loyalty is affected by social media?. International Journal of Information Management. 33: 76–82.
  22. Laros, F. & Steenkamp, J. (2005). Emotions in consumer behavior: A hierarchical approach. Journal of Business Research., 58(10):1437-1445
  23. Lee, M. S. W., Motion, J. & Conroy, D. (2009). Anti-consumption and brand avoidance, Journal of Business Research, 62(2): 169–180.
  24. Kucuk, S.U. (2008a). Negative double jeopardy: The role of anti-brand sites on the internet, Journal of Brand Management, 15(3): 209–222.
  25. Kucuk, S.U. (2008b). Consumer exit, voice and ‘power’ on the internet. Journal of Research for Consumers. 15: 1-13.
  26. Knittel, Z., Beurer, K. & Berndt, A. (2016). Brand avoidance among generation-y consumers, Qualitative Market Research, 19(1): 27-43.
  27. Li, Y. Xu, Z. Wang, X. & Wang, X. (2020). A bibliometric analysis on deep learning during 2007-2019, International Journal of Machine Learning And Cybernetics, 11: 2807-2826,
  28. Manthiou, A., Hickman, E. & Klaus, P. (2020). Beyond good and bad: Challenging the suggested role of emotions in customer experience research. Journal of Retailing and Consumer Services, 57: 1-12.
  29. Murray, P.N. (2013). How emotions influence what we buy,the emotional core of consumer decision-making , https://www.psychologytoday.com/intl/blog/inside-the-consumer-mind/201302/how-emotions-influence-what-we-buy (ET.23 Ekim 2023).
  30. Odoom, R., Kosiba, J.P., Djamgbah, C.T. & Narh, L. (2019). Brand avoidance: underlying protocols and a practical scale, Journal of Product & Brand Management, 28(5): 586-597.
  31. Okubo, Y. (1997). Bibliometric indicators and analysis of research systems: Methods and examples, OECD Sti. Workıng Papers, OECD Science, Technology And Industry Working Papers 1997/01.
  32. Omotehinwa TO. 2022. Examining the developments in scheduling algorithms research: A bibliometric approach. Heliyon. 8(5): e09510. doi: 10.1016/j.heliyon.2022.e09510.
  33. Osareh, F. (1996). Bibliometrics, citation analysis and co-citation, Libri; København, 46: 3: 149-158.
  34. Ou, C. & Verhoef, P. C. (2017). The impact of positive and negative emotions on loyalty intentions and their interactions with customer equity drivers, Journal of Business Research, 80: 106–115.
  35. Özbilek, Ö. Ve Okutan. S., (2020). Marka nefreti, Marka Külliyatı (s.159-186), Nobel Yayınevi, Altunışık, R. (ed.), Yıldırım, Y. (ed.), Zengin, B. (ed.), Ankara.
  36. Şimşek, A. İ., Desticioğlu Taşdemir, B., & Koç, E. (2023). A bibliometric analysis and research agenda of the location of electric vehicle charging stations, BMIJ, 11(2): 610-625.
  37. Plutchik, R. (1982). A psychoevolutionary theory of emotions. Social Science Information, 21(4-5): 529-553.
  38. Romani, S., Grappi, S. & Dalli, D. (2012). Emotions that drive consumers away from brands: measuring negative emotions toward brands and their behavioral effects, International Journal of Research in Marketing, 29(1): 55–67.
  39. Pritchard, A., (1969). Statistical bibliography or bibliometrics?. Journal of Documentation. 25: 348-349.
  40. Rapaille, C. (2007). The culture code: an ingenious way to understand why people around the world live and buy as they do, Broadway Books, USA.
  41. Rodrigues, P. & Pinto Borges, A. (2021). Negative emotions toward a financial brand: the opposite impact on brand love, European Business Review, 33(2): 272-294.
  42. Romani, S., Grappi, S. & Dalli, D. (2012). Emotions that drive consumers away from brands: Measuring negative emotions toward brands and their behavioral effects. International Journal of Research in Marketing, 29:55-67.
  43. Tague-Sutcliffe, J. (1992). An introduction to informetrics. Information Processing & Management, 28(1): 1–3.
  44. Uzzi, B. (2023). https://clarivate.com/products/scientific-and-academic-research/research-discovery-and-workflow-solutions/webofscience-platform, (E.T. 23 Ekim 2023)
  45. White, H.D. (2018). Pennants for Garfield: bibliometrics and document retrieval. Scientometrics, 114(2): 757–778.
  46. Zarantonello, L., Romani, S., Grappi, S. & Bagozzi, R. P. (2016). Brand hate, Journal of Product and Brand Management, 25(1): 11–25.
  47. WoS (2023). https://clarivate.com/products/scientific-and-academic-research/research-discovery-and-workflow-solutions/webofscience-platform/#features, (E.T. 23 Ekim 2023).
  48. Zeelenberg, M., Nelissen, R., Breugelmans, S., & Pieters, R. (2008). On emotion specificity in decision making: Why feeling is for doing. Judgement and Decision Making, 3(1): 18-27.