KIZGIN, Y.; BENLİ, T. REKLAM SLOGANLARININ MARKA FARKINDALIĞINA OLAN ETKİSİNİN BELİRLENMESİ. Business & Management Studies: An International Journal, [S. l.], v. 6, n. 4, p. 1178–1197, 2019. DOI: 10.15295/bmij.v6i4.279. Disponível em: https://www.bmij.org/index.php/1/article/view/871.1. Acesso em: 18 nis. 2024.