Cilt 6 Sayı 4 (2018): BUSINESS & MANAGEMENT STUDIES: AN INTERNATIONAL JOURNAL
Makaleler

ALGILANAN ÇEVRESEL BELİRSİZLİK VE İNOVASYONU BENİMSEME: TÜRKİYE BAĞLAMINI KEŞFETME

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  • Çiğdem KAYA,
  • Göksel ATAMAN,
  • İbrahim H. ELBAŞI
Çiğdem KAYA
Istanbul Arel University
Biyografi
Göksel ATAMAN
Marmara University
Biyografi
İbrahim H. ELBAŞI
Commercialization Center of Istanbul.
Biyografi

Yayınlanmış 03.01.2019

Anahtar Kelimeler

  • Algılanan Çevresel Belirsizlik (PEU),
  • Radikal İnovasyonu Benimseme,
  • Artımsal İnovasyonu Benimseme

Nasıl Atıf Yapılır

ALGILANAN ÇEVRESEL BELİRSİZLİK VE İNOVASYONU BENİMSEME: TÜRKİYE BAĞLAMINI KEŞFETME. (2019). Business & Management Studies: An International Journal, 6(4), 770-789. https://doi.org/10.15295/bmij.v6i4.277

Nasıl Atıf Yapılır

ALGILANAN ÇEVRESEL BELİRSİZLİK VE İNOVASYONU BENİMSEME: TÜRKİYE BAĞLAMINI KEŞFETME. (2019). Business & Management Studies: An International Journal, 6(4), 770-789. https://doi.org/10.15295/bmij.v6i4.277

Öz

İnovasyon ve çevresel belirsizlik kuruluşların hayatta kalması için son derece önemli kavramlar olduğundan ve yöneticiler örgütsel operasyonlarda kilit karar vericiler olduğundan, yöneticilerin merceklerinden inovasyon ve çevresel belirsizlik arasındaki ilişkiyi araştırmak önemlidir. Bu çalışma, yöneticilerin radikal ve artımsal inovasyonu benimsemelerinin çevresel belirsizlikten (PEU) nasıl etkilendiğini araştırmayı amaçlamaktadır. Çeşitli sektörlerde faaliyet gösteren şirketlerde çalışan 230 yöneticiden toplanan veriler, Multinomial lojistik regresyon analizi kullanılarak analiz edilmiştir. Sonuçlar, hükümet ve politikalar faktörünün yöneticilerin inovasyonun benimsenmesine ilişkin kararları üzerinde etkili bir faktör olduğunu ve belirsiz ortamlarda, ‘devlet ve politika faktörü açısından’, yöneticilerin yalnızca bir yenilik türünü benimsemenin riskini almaktan kaçındıkları için her iki yeniliği benimsemeyi tercih ettiklerini göstermektedir. 

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